Lindsey Roy
I turn complex ideas into clear narratives for customers, investors, and the market.
I help companies position, launch, and grow. 7+ years in GTM, product marketing, and investor relations. Currently leading Investor Relations and Partnerships for a $7.5M seed raise.
Writing
Perspectives on fundraising, growth marketing, and building companies that matter.
Investor Communications
Pitch decks, investor memos, and the content that earns trust with sophisticated stakeholders.
Fact Finders Pro
$7.5M Seed Fundraising
Built and manage the complete investor relations engine, from initial pitch deck creation and narrative development to outreach strategy and follow-up materials. Responsible for crafting compelling investor communications that translate complex product vision into clear value propositions.
GTM & Launches
Taking products to market and enabling teams to do the same.
Surgical Robotics Positioning
Stealth Startup
Translated technical research with 15 surgeons into whitepapers, strategic briefs, and presentations that non-technical buyers actually understand.
Medical Education Platform
American Medical Association
Led GTM and produced educational content across 10 business units. Positioning, campaigns, and internal enablement for cross-functional teams.
Payer Portal Redesign
Delta Dental (via West Monroe)
Led customer research for $6M+ portal redesign. 80+ clinician interviews synthesized into product strategy and stakeholder presentations.
Conversion Optimization
KEAP
Market intelligence and conversion research. Mentored junior researchers while driving segmentation and funnel improvements.
0 → 1
Tools I've built to solve real problems, shipped in weeks.
Focus Flow
A calm space for ADHD brains. Productivity app with flexible focus timer, virtual body doubling, and gentle habit tracking.
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SendRadius
AI sales intelligence tool. Built in 14 days. Turns 2-3 hours of prospect research into 60 seconds.
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